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Modern Day Example of Keiretsu

Keiretsu is a Japanese term that refers to a group of companies that are interlinked through crossholdings, joint ventures, and other business relationships. This business model was widely used in Japan during the post-World War II era and was instrumental in helping Japanese firms to grow and become global leaders.

A modern-day example of a keiretsu can be seen in the relationship between several companies in the electronics industry in Japan. The following is an overview of one such keiretsu and how it operates.

The Sony Keiretsu: Sony Corporation is a Japanese multinational conglomerate corporation headquartered in Tokyo. Sony is known for its consumer electronics, gaming, entertainment, and financial services. The company has several crossholdings with other Japanese firms, which form the Sony keiretsu.

One of the key companies in the Sony keiretsu is Sony Financial Holdings Inc., which provides financial services such as insurance and banking. Another important member of the keiretsu is Sony Music Entertainment, which is one of the largest music companies in the world. Sony Music Entertainment has several joint ventures with other Japanese companies, including Nippon Columbia Co., Ltd., which is a leading music company in Japan.

Another company that is part of the Sony keiretsu is Sony Interactive Entertainment, a subsidiary of Sony that develops and publishes video games. This subsidiary has crossholdings with other Japanese firms, including Nintendo.

The interlocking relationships between these companies help to ensure their mutual success. For example, Sony's financial services division provides financing for the company's other divisions, while the video game division benefits from the expertise and resources of the music division. This close relationship between companies in the keiretsu helps to create a stable and secure business environment.

Sony’s keiretsu is a prime example of how interlocking relationships between Japanese companies can create a powerful business model. By leveraging the strengths of each member of the keiretsu, companies can achieve greater success and become leaders in their respective industries. The Sony keiretsu is just one of many such groups of companies in Japan that have used this business model to achieve tremendous success.

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