Skip to main content

The Evolution of G-Shock: How a Watch Designed for Durability Became a Fashion Icon

G-Shock history, Casio watches, durable watches, watch design, watch technology, Kikuo Ibe, module, shock resistance, impact resistance, timepiece, reddit, Tokyo, japanbizinsider, twitter
In 1981, Kikuo Ibe, a watch designer at Casio Computer Co., submitted an idea for a heavy-duty watch to a company program that encouraged employees to pitch new products and technologies. His inspiration came after his own wristwatch broke easily when dropped, leaving him frustrated and disappointed.

Ibe's idea was initially approved by his boss, but he still needed to test the watch's durability from an engineering standpoint. He started by focusing on the core component of the watch, called a module, and quickly realized that cushioning was crucial in protecting a wristwatch when dropped. After months of testing, Ibe came up with the idea of covering the timepiece with parts made of rubber and metal to absorb shocks.

 

Finally, after eight months of trial and error, Ibe discovered that suspending the module in a ball-like structure might work. This discovery led to the birth of the G-Shock, which hit the market on April 12, 1983. The watch was almost twice as thick as ordinary ones, but Ibe decided to make it appear slim by adopting a black-only model.

 

Despite its innovative design, annual sales of G-Shock watches in Japan remained flat and as low as 10,000 units until fiscal 1990. However, sales of the model started picking up after an unexpected development.


G-Shock history, Casio watches, durable watches, watch design, watch technology, Kikuo Ibe, module, shock resistance, impact resistance, timepiece, Tokyo, reddit, Japanbizinsider


The G-Shock's popularity skyrocketed when Ibe discovered that construction workers in Japan had started using the watch because of its durability and shock resistance. This development opened up a whole new market for the G-Shock, and it quickly became popular with people who needed a watch that could withstand tough environments.

 

Today, the G-Shock is one of the most popular watch brands in the world, and its toughness and durability have made it a favorite among outdoor enthusiasts, athletes, and military personnel.

 

The story of the G-Shock is a testament to the power of perseverance and innovation. From a simple idea to a worldwide phenomenon, the G-Shock has become a symbol of toughness, durability, and style. It has been worn by athletes, adventurers, and even astronauts. But what's next for the G-Shock? With advances in technology and new materials being developed every day, it's exciting to think about what the future holds for this iconic timepiece. Will it continue to evolve and push the boundaries of what a watch can be? Only time will tell.

Labels:

Comments

Post a Comment

Popular Posts

Exploring Society 5.0: Toyota Motor Corp Drives the Future of AI and Smart Cities

From the mesmerizing sway of her hair to the subtle blinking of her eyes, the girl on the screen looks so incredibly lifelike that it's almost impossible to believe she's not a real person. But in a world where artificial intelligence continues to break boundaries, the line between what's real and what's not may become increasingly blurry, and that's where Saya comes in. Saya is what experts call a multimodal agent, equipped with state-of-the-art sensors and AI technology that can analyze various types of input data like images, voice, and movement. This cutting-edge system allows Saya to understand people's intentions and respond accordingly. It's all part of Japan's grand vision of Society 5.0, a concept that blurs the boundaries between cyberspace and the physical world, where everything that can run itself does.   You see, Society 5.0 builds upon the Fourth Industrial Revolution, a term coined by Germany to describe the integration of advanced ...
Post a Comment
Read more

Toyota's Revolutionary $12k Pickup Truck: The Hilux Champ

In a world where the cost of mobility is rising at an unprecedented rate, Toyota has taken a bold step to offer an affordable solution. The newly unveiled Toyota Hilux Champ, priced at an astonishing $12,000, is set to disrupt the automotive industry and redefine what drivers expect from a pickup truck. This article explores the features, specifications, and potential impact of this game-changing vehicle. The Need for Affordability in the Pickup Market As prices for vehicles have skyrocketed, many consumers find themselves priced out of the market. The demand for affordable and functional vehicles has never been higher. Recognizing this gap, Toyota has designed the Hilux Champ to meet the needs of budget-conscious buyers without sacrificing quality or utility. Rising vehicle prices Need for functional vehicles Demand for affordable options Market gap for budget pickups The Hilux Champ aims to fill this void by providing a simple, yet versatile pickup truck ...
Post a Comment
Read more

Unveiling the Future: AI Digital Clones Redefine Human Connections and Toy Possibilities

A Tokyo-based toy company has introduced an innovative AI device called the "coemo" storytelling speaker, which goes beyond being a mere toy and is capable of evoking emotions from its users. The coemo is one of the latest AI products that can learn and replicate human voices and thoughts, allowing family members or friends to interact with a representation of their deceased loved ones. Tomy Co., the company behind the coemo, released this speaker last year, and it has garnered significant attention for its unique capabilities. By using the coemo, individuals can listen to children's stories spoken in the exact voice of their family members or friends. To achieve this, users need to teach the coemo their loved one's voice by utilizing an accompanying app. Through the app, the person must read out sample sentences, such as "The bill is $350 per person," for approximately 15 minutes. This process enables the coemo to reproduce the characteristics of their lo...
Post a Comment
Read more